Oasis and Snap built the world's loudest vending machine: yell into it, get a drink. The campaign needed a launch film and a multi-format asset package that captured the absurdity of the idea and travelled across social, PR and OOH support.
End-to-end production of the promo video and launch assets — scoping, pipeline, team capacity and delivery across formats (16×9, 9×16, 1×1, multiple cuts and copy versions), coordinating creative, product and marketing stakeholders on both the Snap and agency side.
Shipped on deadline for the street deployment in Birmingham and London. Covered by Campaign, LBBonline and Creativebrief; the activation became one of Snap's most visible consumer AR moments of the year.