AI Clips let creators turn photos into five-second AI-generated videos inside Lens Studio. The launch promo had to demonstrate a brand-new GenAI format credibly — made with the very AI tooling it was promoting.
The entire promo: concept and storyboard, AI video generation pipeline, edit and finishing, and delivery of 9×16 and 1×1 masters for the launch.
Launch covered by TechCrunch, Social Media Today and Music Ally — proof that a GenAI production pipeline can carry a flagship feature launch.